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GÓMEZ CRUZADO REVALIDATES THE Q FOR TOURISM QUALITY

A recognition of excellence in tourism received in the framework of FITUR

Haro, 20 January 2017.- The winery GÓMEZ CRUZADO in the Barrio de la Estación in Haro has revalidated the ‘Q for tourism quality’ certificate, a seal of quality guarantee bestowed upon those products and services in the tourism sector with outstanding quality, reliability and professionalism. This certificate is granted by the Spanish Institute for Quality Tourism (ICTE) in order to promote and ensure the best tourism experiences possible and has been obtained by the winery in the 'Q Night', held in the glass dome of the City of Madrid, in Cibeles, in the framework of FITUR.

The 'Q for tourism quality', which distinguishes the excellence in tourism projects like the GÓMEZ CRUZADO winery, examines various aspects such as the quality of service provided during the guided tours of the wine cellar.

Prestige, distinction, reliability and rigor

The seal of quality 'Q' highlights the prestige, distinction, reliability and rigor of certified establishments. As the ICTE explains, the certificate 'Q for tourism quality' provides clients with a range of information: for example, a guarantee of quality products and services; the institution's active role in improving the business under review by conducting surveys to gather information; the utmost trust in the staff's professionalism; as well as assuring the customer in their choice of said establishment.

The ICTE also notes that for certified business, the 'Q' can improve business administration, which is then reflected in the excellence of their products and therefore, boosts a company's competitive edge as well. And furthermore, this certificate motivates staff members to continue their professional training. It also translates into increased customer satisfaction by allowing businesses to further understand their customers' expectations. The certification process immerses an establishment in a process of on-going improvement and focuses the company’s team toward the common goal of quality in all its processes.

In addition to the 'Q for tourism quality', GÓMEZ CRUZADO has also received the TripAdvisor "Certificate of Excellence" in 2015 and 2016. This award recognizes the winery´s top-quality hospitality based on opinions submitted by travellers using this website, which is the most widely used travel website in the world. By way of these two certificates, GÓMEZ CRUZADO is commended for its wine tourism experiences that combine viticulture landscapes, history and culture, while attending to every last detail.

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AVDA. DE VIZCAYA, Nº 6 · APDO. DE CORREOS Nº 34 · 26200, HARO, LA RIOJA (SPAIN)T. (+34) 941 312 502 · F. (+34) 941 303 567 · bodega@gomezcruzado.com

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